Google AdWords PPC Training Course

1 Day Google AdWords PPC Training Course ( SkillsFuture )

SkillsFuture Covers 100% of Course Fees (Self Sponsored)

Google AdWords Certification course Singapore is the perfect solution for you to digital marketing skills and improve your business’s online visibility.

What you will learn?

In today’s fast-paced world, digital marketing is an essential part of any successful business strategy. With Google AdWords, you can create targeted ads that reach the right audience at the right time.

  • Set up your AdWords account
  • Create effective ad campaigns
  • Conduct keyword research
  • Set bidding strategies
  • Track and analyze your campaign performance

Our Google Adwords course is led by industry experts with years of experience in digital marketing. They will share their expertise and guide you through the AdWords platform, providing you with the skills to create profitable campaigns.

Whether you’re a small business owner looking to increase your online visibility, a marketer wanting to improve your skills, or a student looking to learn the latest digital marketing techniques, our Google Ads Training course is perfect for you.

Don’t let your competitors steal your online customers – sign up for our Google AdWords course today and take your business to the next level.

Why Choose Us?

  • Expert Instruction: Our course is taught by industry experts who have years of experience managing successful AdWords campaigns. They’ll share their insider tips and tricks with you, so you can learn from the best.
  • Up-to-Date Curriculum: Our course content is regularly updated to reflect the latest best practices and changes in the AdWords platform. You can be sure you’re learning the most current and relevant information.
  • Hands-On Learning: Our course is designed to be practical and hands-on. You’ll work on real-world projects and learn by doing, so you can apply your knowledge to real-life situations.
  • Flexibility: Our course is entirely online, so you can learn at your own pace and on your own schedule. You can access the course materials from anywhere, at any time.
  • Certification: Upon completion of the course, you’ll receive a Google AdWords certification that you can add to your resume and LinkedIn profile. This certification demonstrates to employers that you have the skills and knowledge to manage successful AdWords campaigns.

Don’t wait any longer to take your AdWords skills to the next level. Enroll in our Google AdWords Certification Course today and start your journey towards becoming a certified AdWords expert!

Module 1 – Basics Of Google Ads

  • Introduction of Google Ads
  • Different Type of Google Ads
  • How can Ads benefit your business?
  • Ads Campaign setup (Step By Step)

Module 2 – Identify Business Requirements

  • Identify Business needs
  • How to use Keyword Planner Tool
  • How to use Google Trends

Module 3 – Campaign & Ads Group Setup

  • How to create a campaign
  • How to structure ad groups according to business requirements
  • How to use Keyword Planner to form ad groups

Module 4 – Ad Copy Text

  • Why is A/B Testing important for every campaign
  • What is Click Through Rate (CTR) and why is important for your campaign
  • How to improve your Quality Score
  • Ad Text Practice with Review
  • Comparison of Good and Bad ad Text examples

Module 5 – Keywords Research

  • Keyword Types (Broad, Phrase, BMM, Exact)
  • Which keyword type(s) are used in your campaign
  • Live Demo and case studies
  • A shortcut for keyword type generation

Module 6 – Biddings

  • How much should you bid for a keyword
  • Why bidding for the top position may be a double-edged sword
  • How Quality Score affects your bid prices

Module 7 – Optimisation

  • Improve your CTR (click through rate) via ad extensions
  • Track where your customers come from via Google Analytics
  • Discover keywords that created the clicks via search terms
  • Lower your costs with negative keywords
  • Improve targeting via time & location optimisation
  • Improve signups and conversions via landing page optimisation

Duration: 7 Hours [1 Days]

10 Anson Road, 26-08A International Plaza, Singapore 079903

phone icon+65 8586 4485
email icon[email protected]
Send Enquiry
chat iconChat With Us