Search Engine Optimization (SEO) Training Course
1 Day Search Engine Optimization Training Course (SEO) (SkillsFuture Approved)
SkillsFuture Covers 100% of Course Fees (Self Sponsored)
SEO Training Course Singapore will teach you everything you need to know about search engine optimization, from the basics of keyword research and on-page optimization to advanced techniques like link building and content marketing.
Why Choose us?
This course is suitable for Companies and Businesses in Singapore who wants to learn about Internet Marketing and ways to boost their sales. It is also suitable for the property agent who wants to learn about Internet Marketing with an aim of boosting rental or property sales.
What You Will Learn?
Our experienced instructors will guide you through the complex world of SEO, providing you with hands-on training and expert guidance every step of the way. Our SEO certification course is designed to give you the knowledge and skills you need to improve your website's search engine rankings, drive traffic to your site, and increase your online visibility.
- Keyword Research: Learn how to research and select the right keywords for your website to optimize your content for search engines.
- On-Page Optimization: Understand how to optimize your website's on-page elements, such as title tags, meta descriptions, and header tags.
- Technical SEO: Get familiar with the technical aspects of SEO, such as site speed, crawlability, and mobile responsiveness.
- Link Building: Discover how to build high-quality links to your website and improve your site's authority and rankings.
- Content Marketing: Learn how to create and promote content that attracts links and improves your website's search engine rankings.
Our Search Engine Optimisation (SEO) course also includes practical exercises and case studies, giving you the opportunity to apply your new knowledge to real-world situations. Our instructors will provide you with personalized feedback and support, helping you develop your SEO skills and become a confident practitioner.
At the end of the course, you’ll receive a certificate of completion, demonstrating your knowledge and expertise in search engine optimization. You’ll be well-equipped to start improving your website’s search engine rankings and driving more traffic to your site.
So, whether you’re a business owner, a marketing professional, or a freelancer, our SEO Training Course is the perfect way to gain the skills and knowledge you need to succeed in the online world.
Enroll today and start your journey to becoming an SEO expert!
Module 1 – Introduction
- What is SEO
- How do Search Engines work
- SEO vs Pay Per Click (PPC)
- Latest Google Updates (Penguin, Panda, Hummingbird etc.)
Module 2 – Keywords Research
- Understanding Google Keyword Planner Tool
- Keyword selection process: Short-tail vs Long-tail, Action vs General
Module 3 – Web Hosting & Domain Name
- What is domain name and web hosting
- How they affect SEO
Module 4 – WordPress & Plugins
- Basic introduction to the use of WordPress
- Suggested WordPress plugins for a better SEO ranking
Module 5 – On-Page SEO
- What is On-Page optimization and how it affects ranking
- Types of SEO signals that Google captures
- Understanding Mobile SEO and how it affects ranking
- Video and Image optimization
- SEO Link Strategies – Internal, External and Permalink
- Building Google preferred web structure
- Content optimization
- Understanding Google meta tag and meta description
- Case studies – Good vs Poor On-Page SEO websites
Module 6 – Off-Page SEO
- What is Off-Page optimization and how it affects ranking
- Effective link building strategies
- Case studies – Good vs Poor Off-Page SEO websites
Module 7 – Google Webmaster
- What is Google Webmaster Tool
- Google indexing process
- Building and Submitting XML Sitemap
- How XML Sitemap affect your SEO ranking
Module 8 - Landing Page & User Experience
- Creating Content for Visitor
- Components for Landing
- Important points for web page Content
- Organising content on web page
- Type of testimonial on web page
- Role of videos for SEO