Google AdWords PPC Training Course

1 Day Google AdWords PPC Training Course ( SkillsFuture )

SkillsFuture Covers 100% of Course Fees (Self Sponsored)

Google AdWords Certification course Singapore is the perfect solution for you to digital marketing skills and improve your business's online visibility.

What you will learn?

In today's fast-paced world, digital marketing is an essential part of any successful business strategy. With Google AdWords, you can create targeted ads that reach the right audience at the right time.

Set up your AdWords account
Create effective ad campaigns
Conduct keyword research
Set bidding strategies
Track and analyze your campaign performance

Our Google Adwords course is led by industry experts with years of experience in digital marketing. They will share their expertise and guide you through the AdWords platform, providing you with the skills to create profitable campaigns.

Whether you're a small business owner looking to increase your online visibility, a marketer wanting to improve your skills, or a student looking to learn the latest digital marketing techniques, our Google Ads Training course is perfect for you.

Don't let your competitors steal your online customers – sign up for our Google AdWords course today and take your business to the next level.

Why Choose Us?

Expert Instruction: Our course is taught by industry experts who have years of experience managing successful AdWords campaigns. They'll share their insider tips and tricks with you, so you can learn from the best.
Up-to-Date Curriculum: Our course content is regularly updated to reflect the latest best practices and changes in the AdWords platform. You can be sure you're learning the most current and relevant information.
Hands-On Learning: Our course is designed to be practical and hands-on. You'll work on real-world projects and learn by doing, so you can apply your knowledge to real-life situations.
Flexibility: Our course is entirely online, so you can learn at your own pace and on your own schedule. You can access the course materials from anywhere, at any time.
Certification: Upon completion of the course, you'll receive a Google AdWords certification that you can add to your resume and LinkedIn profile. This certification demonstrates to employers that you have the skills and knowledge to manage successful AdWords campaigns.

Don't wait any longer to take your AdWords skills to the next level. Enroll in our Google AdWords Certification Course today and start your journey towards becoming a certified AdWords expert!

Module 1 – Basics Of Google Ads

Introduction of Google Ads
Different Type of Google Ads
How can Ads benefit your business?
Ads Campaign setup (Step By Step)

Module 2 – Identify Business Requirements

Identify Business needs
How to use Keyword Planner Tool
How to use Google Trends

Module 3 – Campaign & Ads Group Setup

How to create a campaign
How to structure ad groups according to business requirements
How to use Keyword Planner to form ad groups

Module 4 – Ad Copy Text

Why is A/B Testing important for every campaign
What is Click Through Rate (CTR) and why is important for your campaign
How to improve your Quality Score
Ad Text Practice with Review
Comparison of Good and Bad ad Text examples

Module 5 – Keywords Research

Keyword Types (Broad, Phrase, BMM, Exact)
Which keyword type(s) are used in your campaign
Live Demo and case studies
A shortcut for keyword type generation

Module 6 – Biddings

How much should you bid for a keyword
Why bidding for the top position may be a double-edged sword
How Quality Score affects your bid prices

Module 7 – Optimisation

Improve your CTR (click through rate) via ad extensions
Track where your customers come from via Google Analytics
Discover keywords that created the clicks via search terms
Lower your costs with negative keywords
Improve targeting via time & location optimisation
Improve signups and conversions via landing page optimisation