creating-abandoned-cart-emails-using-mailchimp-software

Creating Abandoned Cart Emails Using MailChimp Software

Abandoned cart emails are a good marketing method to encourage users to follow through with sales conversions. If you are thinking about using the MailChimp software for email marketing, you could also make use of the software to create abandoned cart emails as well. Here’s how you can do so:

Before you are able to create abandoned cart emails, do note that you will need to connect your ecommerce store to your MailChimp software. You will also need an author level access or higher in your paid MailChimp account.

To begin, you will need to add automation using your MailChimp software. Navigate to the automation page and select add automation before locating your Explore Automations page. Under this page, look for the abandoned cart series automation option and click on it to activate a pop up modal. Think up a specific name for your abandoned cart series and choose your store from the drop down menu presented. Now you can move on to customise your abandoned cart email.

During this process, you can choose to add or remove emails and design the contents for each. You will also be able to edit the settings of the emails on an individual level. The MailChimp software typically includes up to 3 emails by default, along with different trigger options: When the subscriber has abandoned the cart in your ecommerce store for one hour, one day after the previous abandoned cart email was sent, or three days after the previous email had been sent.

Ensure that important fields like email names, subjects, from, and other relevant details are set up. Select the template you want applied to your abandoned cart emails and make sure that the cart content block feature is included in the template. You can also drag the feature into your email layout if the template does not come with it.

Change the trigger, delay, schedule, activity and segment settings through the automation builder before moving on to edit your automation workflow. Once you have everything set to your requirements in your MailChimp software, review the checklist and confirm it. You will then be given the option to review and start your workflow automation process.

using-mailchimp-mobile-5-straightforward-steps

Using MailChimp For Mobile in 5 Straightforward Steps

To facilitate it’s users with both functionality and accessibility at all moments, MailChimp has taken a step forward by introducing mobile applications compatible for both iOS and Android. If you want the convenience of having access to essential functions even when you are on the road, you can consider downloading and using Mailchimp for mobile.

There are currently three basics when it comes to using MailChimp for mobile. The abridged version of the MailChimp web application (Mailchimp for iOS/Android), MailChimp snap and MailChimp Subscribe. Depending on your requirements, you can consider which ones you wish to download. If you need access to your campaign stats, Chimp chatter and subscriber management, you can use MailChimp for iOS or Android. If you want to create sign up forms for your list, sync subscribers and more, the MailChimp subscribe would be ideal to download as well. If you want focus on picture based email campaigns, then the MailChimp snap app is the most ideal. Today, we’ll focus on using MailChimp for iOS and Android:

1. Basic

MailChimp for mobile is a simplified mobile optimised version of the basic MailChimp web application so do understand that there may be certain functions that are not available when you are using MailChimp for mobile. Download the app for your mobile and connect it to your MailChimp account. Make sure you have at least manager level access .

2. Navigate

Once you have successfully connected your MailChimp account, you can navigate through your campaign/list statistics, view reports, manage and add subscribers, send draft campaigns, export or share campaigns and pause/resume automation emails. For android users, navigation menus can be access using the icon on the top left. For iOS, your navigation menu is fixed at the bottom of the screen.

3. Settings

MailChimp for mobile also allows it’s users to tweak their account settings through the app. Android users can tap on the three dots on the upper right to enable the account section. If there are issues with the application, here is where reporting and contacting can be done. iOS users can access the same functions by tapping the accounts option right on their dashboard.

4. Reports

The reports section of the MailChimp application typically displays the reports of campaigns that the users have recently sent, together with click rates for each campaign so users can simply tap specific campaigns to view the report on Android. They will be able to access performance graphs spanning for 24 hours, and also view A/B testing results. For iOS, the same accessibility is offered. For a report view of detailed stats, iOS users should look into the report overview screen. View campaign, export and other essential functions will be found on the top right. In addition, iOS users can alse see e-Commerce link statistics.

5. Automation

Automation for android users can be accessed through the automation section. Tap to view individual active or paused automations. iOS users enjoy the same accessibility along with the added functions of being able to export to share the reports.

5-ideal-mailchimp-templates-level-business-newsletters

5 Ideal MailChimp Templates To Level Up Your Business Newsletters

Make improvements to your already created business newsletters by trying out MailChimp templates instead! Not only are they sleek and optimised for design elements, you can also express your creativity by applying what you please. Here are 5 recommended MailChimp templates to use:

1. Magma

Magma is a MailChimp template set that is well received for it’s modern and sleek appearance. This particular MailChimp template set contains a staggering amount of up to 35 modules that you can drag and drop with! If you are looking for simplistic yet stylish aesthetics, this ‘flat’ design is definitely one you should consider since it brings professionalism and elegance together in a tasteful arrangement.

2. Breathe

Another popular business-oriented MailChimp template is Breathe. True to it’s name, this MailChimp template is a breath of fresh air with it’s minimal yet customisable interface. Breathe is suitable for a wide range of businesses because of it’s modern appearance, with a professional space for portfolios, service options, client windows and more! If your credentials are to take on a focus, Breathe is an ideal template to try out.

3. Uxmill

Uxmill is a MailChimp compatible newsletter template that is well known for it’s stylishness. Supplying the creative business person with an ability to experiment with it’s styling capabilities, Uxmill dominates with crisp clean lines and versatility. Apart from being compatible with MailChimp, Uxmill also works well with features like HTML, StampReady and even Campaign Monitor for convenience and accessibility!

4. inCorp

If you are strictly looking for something very corporate and professional, inCorp would be the best template for you! Built with corporate design in mind, the visuals in the template are clean, concise and sharp with a no nonsense vibe. Since it’s release in 2016, inCorp has undergone more revisions to include newer templates and sections that are available for use.

5. Multimail

Known to be one of the best selling email templates in MailChimp last year, Multimail is one of the most popular go to email template sets for business owners. This flexible email template owns about ten and more multi-purpose templates that are available for use. Compatible with MailChimp and other email marketing providers, Multimail allows a certain level of convenience when it comes to integration.

create-abandoned-cart-emails-mailchimp

How To Create Abandoned Cart Emails in MailChimp

Abandoned carts are quite a common sight when it comes to online shopping. In order to encourage buying conversions, one can actually make use of this opportunity to send abandoned cart emails to potential buyers. If you intend to use abandoned cart emails, here is how you can make use of Mailchimp to craft and create them today:

Before you begin, make sure that you at least have an author or higher user level since this requires the use of some paid features. You will be required to have ecommerce data from MailChimp for Shopify, MailChimp for Magento or MailChimp for WooCommerce. An alternative option would be custom API 3.0 integrations. You will need to first connect your Ecommerce store to your MailChimp account before you are able to create your abandoned cart emails. To reduce spam, you will need to disable abandoned cart automations that have been created outside of MailChimp.

Once you have met all the requirements, you can begin by adding automation. Look for the automation page and choose add automation to locate the abandoned cart email and make the selection. This should enable a pop up modal where you can then choose your ecommerce store from within the menu. Once done, choose next and open up your abandoned cart email settings. Look through the checklist and perform the necessary amendments to the automation. You will then be required to set a delay time for sending delay of the email (when the abandoned cart email will be sent to the customer after they have left their cart).

Select the edit recipients option to pull up the relevant information and locate the hours drop down menu. You will then be able to choose how long you wish the delay to be and save the settings. After doing so, you can proceed to customise the design for your abandoned cart email. A good recommendation would be to make full use of the abandoned cart templates available, or any other drag and drop templates that contain cart content blocks.

Search for the content section under your checklist and choose design email. Choose the relevant email templates you want and make the relevant changes before previewing it. Once it is ready, click on save and return so that you will be directed back into the checklist. After finishing and making sure your abandoned cart emails are ready for sending, activate it by choosing start sending. Customers who have items in their shopping cart will not be able to successfully receive abandoned cart emails.

connect-mailchimp-forms-wordpress-5-steps

Connect MailChimp Forms To WordPress In 5 Steps

Easily consolidate and keep track of information gathered from potential clients by connecting MailChimp forms to your WordPress website. Ensure that all data gathered are up to date and accurate so as to better make online business decisions. Here are the 5 necessary steps one must undertake to successfully connect MailChimp forms to WordPress:

1. Approach

Before you begin connecting MailChimp forms to your wordpress website, you have to understand that the methods of doing so changes depending on whether users are using WordPress.com or WordPress. Org- mainly because these two platforms have their own differences. The former is a web platform that is hosted by other service providers whereas the latter is a self-hosted more customisable platform for users who need more flexibility. You will need at least a manager level of access to information in order to make changes.

2. Back Up

Just as a general safety measure, it would be ideal to save, update and back up your current wordpress files before attempting to add in more changes so that you have something to fall back onto if things do not work out well. Make sure you have an up to date copy of essential website data before you proceed with connecting your MailChimp forms.
3. WordPress Hosting

The wordpress websites that are usually hosted by WordPress themselves will usually have limited ability when it comes to editing the codes of their wordpress websites. This is due to the fact that most of the essential functions in wordpress hosted websites are maintained by WordPress. To link your MailChimp form to your wordpress website, copy the sign up form URL from MailChim’s form builder and insert it into the main navigation, sidebar and footer.

4. Self-Hosting

If you are hosting your own website, then you have more customisation ability. You will be able to use HTML edits, plug ins, embedded forms, form URLS, advanced features and more! To save yourself from a lot of trouble, you can install a signup form plugin. The plugin essentially facilitates the installation of MailChimp signup forms into your wordpress website, enabling users to fill in and access your forms without having to leave your website. You can also embed Mailchimp’s form into your website by pasting the codes into your website’s HTML.

5. Test

Once you have finished making the relevant changes, make sure to test your sign up forms out at least once through different mediums (laptops, pcs, phones etc) in order to make sure that it is working seamlessly. If done right, the sign up forms should be able to be accessed and used with little to no trouble at all. Take into account that your MailChimp forms are easily interacted with and customers could fill in their information without trouble as well.

level-email-marketing-5-mailchimp-templates

Level Up Your Email Marketing With These 5 MailChimp Templates

Appeal and improve the opportunity for conversion by strengthening your email marketing strategies. If you are using MailChimp, there are actually templates that you can make use of to further draw your online subscriber’s attention in and encourage them to heed your call to actions. Here are 5 MailChimp templates to consider:

1. Supra

Get all your requirements met with Supra today! Supra contains an extensive amount of more than 20 unique email templates that users can choose and customise with. If you are looking for pre-built templates, this is one of the best options that are currently available. What’s more, Supra also has ready made templates that can be used for crowdfunding, order receipts and other important activities!

2. Omail

Omail is a good Mailchimp email template that comes with highly customisable options. With a staggering amount of 200 distinct modules and 20 multipurpose templates that are ranged from different categories to meet different needs, Omail’s range of accessible resources is hard to miss. If versatility and range is something you favour, Omail is the right email template for you.

3. Moka

If you are looking for something more traditional, professional and business focused, Moka is the right email template to pick. Moka contains sections for users to describe their services, highlight important points and even shine their focus on specific top selling products. Moka also comes in a wide range of different colours and variations so as to be able to match brand identities.

4. Fountain

For users who prefer elegance and simplicity, then Fountain is a good choice to consider. Fountain is a beautiful email template that does not subtract focus on the showcase of your brand/products/services even with it’s implementation. Rather, it is designed to complement your contents. Fountain contains 40 draggable modules and above but their aesthetic is constant.

5. Multimail

Multimail is one of the best email templates for MailChimp, with a standard of 10 multi purpose email templates and over, all designed to fulfill multiple uses. In addition, Multimail also contains 179 modules for creative experimentation.

get-started-mailchimp-email-marketing-using-5-steps

Get Started with MailChimp Email Marketing Using 5 Steps

MailChimp is one of the most popular email marketing solutions there are out there for aspiring entrepreneurs and business owners. With it’s easy to use interface and features, MailChimp has brought about so much benefits to it’s users. If you are thinking about using MailChimp for yourself, then here are 5 steps to undertake in order to get started with email marketing:

1. Set Up
The first step is always to begin with setting up a free MailChimp account for your corporation. You will need to provide an email address, come up with a username and password so that you can receive confirmation emails to activate an account. Make sure that your password is not the same one you are using for other important accounts and come up with a secure enough password to use. Once you have received the confirmation email and followed the instructions, you will be able to begin accessing the dashboard.

2. Email List

The second step would be to create an email list. When naming the list, understand that this will show up for your subscribers so something professional is ideal. “[website] newsletter” is a generally good recommendation. You will then be prompted to create an email address for the from section. This address shows up as the sender in the inbox of your recipient. Continue on to address how the recipient signed up to be on your mailing list to prevent yourself from being reported as spam. Fill in the rest of your information and choose Import subscribers or Add subscribers to add your existing contacts.

3. Sign Up forms

Sign up forms are the forms that will appear on your website when encouraging people to subscribe to your corporate newsletter. To create a sign up form, look for the Lists option and use the drop down menu to choose sign up forms. You will then be prompted to select the type of sign up option you want. You can choose to customise your own sign up form under general forms. Take some time to customise the sign up form in a manner that is simple and easily understood, once you are done, you will be able to add your form into your website either through plugins, manually embedding HTML, or any other integration solution.

4. Create Campaign

Now that you have everything set up, create your email campaign. Choose the Create campaign option from your campaigns menu and you will be able to choose between a list of campaign types ( regular, plain-text, A/B split and RSS driven). Go for the regular campaign to familiarise yourself. Choose the mailing list you want the email to be sent to, come up with a campaign name and email subject. You can then set tracking options for your campaign and even connect it to third party analytics like Google for data analysis.

5. Create Template

You will then have to create a template for your campaigns so that your emails look professional and sleek. MailChimp allows users to do so easily with a fully customisable drag and drop editor. You can look for templates to use under the templates menu. Customise until you are satisfied and send yourself a test email to check out the final product. Once you think everything is completed and ready, you will be able to send it out.

level-up-your-email-marketing-with-these-5-mailchimp-templates

Level Up Your Email Marketing With These 5 MailChimp Templates

Appeal and improve the opportunity for conversion by strengthening your email marketing strategies. If you are using MailChimp, there are actually templates that you can make use of to further draw your online subscriber’s attention in and encourage them to heed your call to actions. Here are 5 MailChimp templates to consider:

1. Supra

Get all your requirements met with Supra today! Supra contains an extensive amount of more than 20 unique email templates that users can choose and customise with. If you are looking for pre-built templates, this is one of the best options that are currently available. What’s more, Supra also has ready made templates that can be used for crowdfunding, order receipts and other important activities!

2. Omail

Omail is a good Mailchimp email template that comes with highly customisable options. With a staggering amount of 200 distinct modules and 20 multipurpose templates that are ranged from different categories to meet different needs, Omail’s range of accessible resources is hard to miss. If versatility and range is something you favour, Omail is the right email template for you.

3. Moka

If you are looking for something more traditional, professional and business focused, Moka is the right email template to pick. Moka contains sections for users to describe their services, highlight important points and even shine their focus on specific top selling products. Moka also comes in a wide range of different colours and variations so as to be able to match brand identities.

4. Fountain

For users who prefer elegance and simplicity, then Fountain is a good choice to consider. Fountain is a beautiful email template that does not subtract focus on the showcase of your brand/products/services even with it’s implementation. Rather, it is designed to complement your contents. Fountain contains 40 draggable modules and above but their aesthetic is constant.

5. Multimail

Multimail is one of the best email templates for MailChimp, with a standard of 10 multi purpose email templates and over, all designed to fulfill multiple uses. In addition, Multimail also contains 179 modules for creative experimentation.